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“Alone we can do so little, together we can do so much.”- Helen Keller
This is Mohanraj Anna. One of Ethicus's first handloom weavers. He joined us at the Ethicus Studio in 2008 & in just a few years, he grew to be our technical head & manager.
This happy photo is of the most camera-shy person in our studio- Krishnaveni or Krishna as we call her
She packs in as much activity in a day, than most people would in 2 days.She manages all our inventory, is the photographer of all our product shoots on our website and has now learnt to use design software too!
If you have bought any products from us, she is the one who corresponds with you & tracks all your parcels.
She is one of the 4 pillars of our team & we are so fortunate to have her with us.
“Without understanding the cotton industry – and by that we mean farming business structures and farm techniques - we can’t fully appreciate what we are doing and where we want to go as outspoken proponents of a more “conscious” textile or design industry. Leading us by example are Mr. Mani Chinnaswamy and his wife, Ms. Vijayalakshmi Nachiar, of Appachi Cotton and Ethicus.”
- Yoshiko Iwamoto Wada (renowned textile scholar and promoter of traditional textiles), World Shibori Network (www.shibori.org)
Won the ‘Future Shaper’ award instituted by ‘Textile Exchange’ in HongKong - an award to celebrate 10 years of Textile Exchange & the 10 brands commitment to people and planet, their work in organic cotton, and their wider sustainability agendas.
Launch of Ethicus: India’s first organic & sustainable fashion brand.Inauguration by Ms. Shobhaa De on September 21, 2009 at the Coomaraswamy Hall, CSMVS Museum, Mumbai.
Making contemporary designs & loom engineering new products for today, while reviving old textile traditions & retaining the local craft process is the essence of Ethicus. And so, in keeping with this philosophy, we have designed & created our range of Accessories, Decorative cushion covers & Home & Table Linen. We weave them on our handlooms just as we weave our Sarees. Do explore our varied range of products in the links below.
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